| Over The Top (OTT) Media Delivery Services Market 2014-2019 Strategies for Global Audio, Message, Voice, Gaming & Video on Demand (VoD) Visiongain IT-Telecoms Report Publication date: 6th November 2014 ------------------------------------------------------------ | |
| How this brand new 156 page report delivers: • 98 tables, charts and graphs analysing the Global OTT media delivery market • 5 regional OTT revenues forecast and analysis 2014-2019 and further subdivided into 4 submarkets • 4 OTT submarket revenues forecasts and analysis from 2014-2019 further subdivided by the 5 regions • Analysis of the main OTT voice/message providers, their subscribers and revenues • Analysis of Netflix expansion in Europe, its subscribers and revenues • Comparison of the European and the APAC VoD submarket 2014-2019 • In-depth analysis of the North American VoD market and its drivers for the period 2014-2019 • Evaluation of the main drivers behind the growth in the global OTT services • Assessment of the Freemium mobile gaming model and its consequences on the global OTT gaming industry • 10 leading OTT Media companies identified with their specific sector and their leading products • Analysis of the main costs of OTT services to Telecoms providers In less than five years the global OTT media delivery market has dramatically changed the way in which the global population communicates and consumes media; creating a disruptive effect in the operations of all telecommunication providers and the global media industry. Visiongain expects the factors behind the growth in both revenues and subscribers for this global market to spread to the rest of the global population, motivating a strong growth in the OTT media delivery services in the next five years. Visiongain has calculated that OTT media delivery services revenues will reach $51.38bn in 2014. However, not all the submarkets inside the global OTT media delivery industry will grow at the same rate. To illustrate, the most important global submarkets are expected to be the VoD and gaming submarkets, which are expected to create the large majority of global revenues. Similarly, the North American and Asia Pacific regions are expected to obtain the largest share of revenues, and to enjoy the fastest growth due to the specific factors in each of these two regional markets. Contrastingly, the Latin American and Middle East & Africa regions are not expected to produce sizeable revenues or subscriber numbers due to harmful factors such lack of infrastructure, low smartphone penetration and smaller purchasing power. The development of this global market has been changing customers' consumption patterns and behaviours; generating large benefits for consumers as they are now enjoying better services at lower costs. This is why consumers are shifting towards OTT providers, which is leading to decreasing revenues and an increasing need for faster and more reliable data connections. In response to these global developments, Visiongain expects incumbent operators to struggle at competing directly with OTT providers. This is why telcos are placing pre ssure on regulators in order to create barriers against OTT providers. On the contrary, more forward looking telcos understand the importance of embracing OTT providers and cooperating with these disruptors. This way, incumbents can improve their service offerings and stop the erosion of ARPU. Nonetheless, Operators in the most developed markets will be able to compete directly with OTT providers by offering VoLTE as a winning formula to increase ARPU and restore their lost market share. In general, the global OTT media delivery market is expected to maintain its growth and to radically change the consumption of different types of media around the world, increasing the welfare of consumers as they obtain most of the benefits from this market. Nonetheless, telecommunication companies are also expect to change their behaviour, using their competitive advantage in order to benefit from the global OTT services and to avoid being used as a dumb pipeline only. Why you should buy The Over The Top (OTT) Media Delivery Services Market 2014-2019: Strategies for Global Audio, Message, Voice, Gaming & Video on Demand (VoD) What is the future of OTT media delivery? Visiongain's comprehensive analysis contains highly quantitative content delivering solid conclusions benefiting your analysis and illustrates new opportunities and potential revenue streams helping you to remain competitive. This definitive report will benefit your decision making and help to direct your future business strategy. In this 156 page report we guarantee that you will receive key information: • View global OTT media delivery industry forecasts and analysis from 2014-2019 to keep your knowledge ahead of your competition and ensure you exploit key business opportunities - The report provides detailed revenue projections in the market, the competitors, and the commercial drivers and restraints allowing you to more effectively compete in the market. In addition to market forecasts from 2014-2019, our new study shows current market trends, forecast of global mobile connections, latest technological advancements, original critical analysis, and revealing insight into commercial developments. • Discover submarket forecasts for the OTT media delivery industry from 2014-2019 - What are the drivers of the OTT media delivery growth? How will the submarkets expand? Use our forecasts and expert insight with 51 Charts and 42 tables dedicated at giving you a clear picture of the global forecast of the OTT media delivery industry, giving you more industry influence and the opportunity to grow your business. Find where you can gain and how your organisation can succeed. Avoid falling behind. See the following submarket forecast at the global level and further subdivided into each of the 5 regions. - Video on Demand (VoD) - OTT Voice & message - OTT Music Consumption - OTT Gaming • View regional market forecasts for the OTT media delivery industry from 2014-2019 - Which regions will generate the most revenue? Stay informed about the potential for each of these OTT media delivery regional markets with submarket forecasts and analysis from 2014-2019. See the following regional market forecasts and further subdivided into each of the 4 submarkets. - European OTT media delivery revenue Forecast 2014-2019. - Asia Pacific OTT media delivery revenue Forecast 2014-2019. - North American OTT media delivery revenue Forecast 2014-2019. - Latin American OTT media delivery revenue Forecast 2014-2019. - Middle East & African OTT media delivery revenue Forecast 2014-2019. • See supporting OTT forecasts and analysis - In-depth analysis of Netflix, their expansion and expected revenues - Global Analysis of the most important OTT Voice/Message providers, their revenues, subscriptions and competitive advantages. - Ove rview of the Freemium gaming model and its importance for the global OTT industry - Analysis of the North American OTT Music consumption industry • Find out about the market dynamics & opportunities in leading countries - Understand industry activity with detailed data revealing where companies are getting the largest number or subscriptions and revenues. - You will be able to examine detailed account of regional drivers, constraints and tables of significant regional forecasts (using highly reliable data from global institutions). • Explore the factors affecting product developers, and everyone within the value chain. Learn about the forces influencing market dynamics. - Explore the economic, social, technological and regulatory issues assessing OTT media delivery advances. - Discover what the present and future outlook for business will be. Learn about the following business critical issues - - OTT Voice/Message subscriptions and revenue growth - Infrastructure and Economic constraints in different regional markets and OTT submarkets - Supply and demand dynamics - Competition from telcos and VoLTE - Increasing changes on the telecoms sector - Analysis of different VoD revenue models and their global development up to 2019 - Advances in technological developments - Analysis of barriers to entry - Forecast of the expected number of connected devices - Impact of OTT providers on the telecoms industry - Increased competition in the Telecoms market - Different Telcos strategies against OTT providers (Including APIs) - The importance of Net Neutrality • Identify who the leading companies are in the OTT media delivery industry - Our report reveals the companies which hold the greatest potential. In particular, exploring and analyzing the activities of these companies: See where the expected gains will be. View visiongain's assessment of the prospects for est ablished competitors, rising companies, and new market entrants. Our work explains that potential, helping you stay ahead. Gain a thorough understanding of the competitive landscape with profiles of 10 leading OTT Companies and 6 OTT media focused companies examining their positioning, capabilities, product portfolios, R&D activity, services, focus, strategies and future outlook. - WeChat (Weixin) - Line Corporation - Viber - Microsoft - Apple Inc - Tencent Holdings - Rakuten Inc. - King Digital Entertainment Plc. - Spotify Limited. - Vonage - Netflix - RingCentral Discover Information found nowhere else in this independent assessment of the global OTT media delivery industry Over The Top (OTT) Media Delivery Services Market 2014-2019: Strategies for Global Audio, Message, Voice, Gaming & Video on Demand (VoD) Report: provides impartial OTT sector analysis. With the independent business intell igence found only in our work, you will discover where the prospects are for profit, innovation and growth. In particular, our new research provides you with key strategic advantages: Our informed forecasts, independent and objective analysis and revealing company profiles will provide you with that necessary edge, allowing you to gain ground over your competitors. What makes this report unique? Visiongain's research methodology involves an exclusive blend of quantitative and qualitative sources providing informed analysis. This methodology allows insight into the key drivers and restraints behind market dynamics and competitive developments. The report therefore presents an ideal balance of qualitative analysis combined with extensive quantitative data including global submarkets and regional markets forecasts from 2014-2019. Over The Top (OTT) Media Delivery Services Market 2014-2019: Strategies for Global Audio, Message, Voice, Gaming & Video on Dem and (VoD) Visiongain's report is for anyone requiring analysis of the OTT media delivery industry. You will discover market forecasts, technological trends, predictions and regulatory overview providing you with independent analysis derived from our extensive primary and secondary research. Only by purchasing this report will you receive this critical business intelligence revealing where revenue growth is likely and where the lucrative potential market prospects are. Don't miss this key opportunity to gain a competitive advantage. If you buy our report today your knowledge will stay one step ahead of your competitors. Discover how our report could benefit your research, analyses and strategic decisions, saving you time. To gain an understanding of how to tap into the potential of this market and stay one step ahead of the competition you must order now our report the Over The Top (OTT) Media Delivery Services Market 2014-2019: Strategies for Global Audio, Messag e, Voice, Gaming & Video on Demand (VoD). ------------------------------------------------------------ | |
| Pricing Single User License: Single user copies of this report are available for GBP1799 Departmental License: Entitles up to 5 individual users to access this report for GBP2999 (Not suitable for library usage) Site License: Allow your company to have access to this report at one location for GBP4999 (Suitable for library storage and use) Global License: Have your whole company worldwide to access this information for GBP6999 ------------------------------------------------------------ | |
| Ordering All you need to do to order this report is to contact Lorenzo Tacchio on: Telephone: +44(0)207 549 9952 or email: lorenzo.tacchio@vgtelecoms.com And provide the following information: Report Title: Report License (Single User/Departmental/Site/Global): Name: User Email: Job Title: Company: Invoice Address: Telephone and Fax number: EEC VAT Number (only for E.U.): ------------------------------------------------------------ | |
| Table of Contents 1. Executive Summary 1.1 Global OTT Market Overview 1.2 OTT Market Definition 1.3 Market Segmentation 1.4 Main Drivers For Global OTT Media Delivery 1.5 Restraints to OTT Media Delivery Applications 1.6 Benefits of This Report 1.7 Methodology 1.8 Frequently Asked Questions (FAQ) 1.9 Associated Reports 1.10 About Visiongain 2. Introduction to OTT Media Delivery Services 2.1 VoD 2.1.1 Different Channels to Transmit OTT VoD Services 2.2 OTT Voice/Message Services 2.2.1 Global VoIP Protocol Maze 2.2.2 Difference Between Traditional and OTT Voice Services 2.2.3 Advantages of OTT Voice/Message 2.3 OTT Music Consumption 2.4 OTT Gaming 2.5 Main Drivers of Global OTT Media Adoption 2.5.1 Network Externalities 2.5.2 Cross-Platform Applications 2.5.3 Attractive & User Friendly Platforms 2.5.4 Increasing Adoption of Mobile Broadband Devices 2.5.5 Increasing Availability of Mobile Broadband Networks 2.5.6Changing Consumer Habits and Preferences 2.5.7 OTT Companies Investing Heavily In Network Infrastructure 3. Global OTT Media Delivery Submarket Forecast 2014-2019 3.1 OTT Submarket Forecast: Global VoD Market 2014-2019 3.1.1 European VoD vs. APAC VoD Market 2014-2019 3.1.2 North American VoD Market 2014-2019 3.1.3 Netflix Expansion 3.2 OTT Submarket Forecast: Global Voice & Message Market 3.2.1 Global OTT Voice/Message Subscriptions Forecast 3.2.2 Main OTT Voice/Message Service Providers 3.2.2.1 WeChat (Weixin) 3.2.2.2 Line Corporation 3.2.2.3 Skype 3.2.2.4 Viber 3.3 OTT Submarket Forecast: Global OTT Music Consumption Market 3.3.1 The U.S OT T Music Consumption Market Forecast 2014-2019 3.4 OTT Submarket Forecast: Global OTT Games Market 2014-2019 3.4.1 Freemium Model Leading the Global OTT Gaming Market 4. Regional OTT Market Forecast 2014-2019 4.1 North American OTT Media Delivery Revenue Forecast 2014-2019 4.2 Asia Pacific OTT Media Delivery Revenue Forecast 2014-2019 4.3 European OTT Media Delivery Revenue Forecast 2014-2019 4.4 Latin American OTT Media Delivery Revenue Forecast 2014-2019 4.5 Middle East and Africa OTT Media Delivery Revenue Forecast 2014-2019 5. The Consequences of OTT Media Delivery Services 5.1 Decreasing Revenues for Voice and SMS 5.2 Increasing Revenues from Upgrading Customers 5.3 Decreasing Churn Rate 6 Telecoms Response to OTT Providers 6.1 Telecoms Operators Completely Blocking OTT Providers 6.1.1 Traffic Management 6.1.1.1 Traffic Management Techniques 6.1.1.2 Data Caps 6.1.1.3 Priorit isation 6.1.1.4 Differentiated Throttling 6.1.1.5 Access-Tiering 6.2 Telecoms Operators Charging Premium Rates to OTT Applications 6.3 Telecoms Operators Can Compete Through Product Differentiation 6.3.1 Telecoms Operators Launching Their Own OTT Services 6.3.2 Options to Launch Own Brand OTT Services 6.4 Telecoms Operators Cooperating with OTT Providers 6.5 Carriers API 6.6 Operators Launching VoLTE 6.6.1 VoLTE Benefits for Consumers 6.6.2 VoLTE Downsides for Consumers 7. Largest OTT Providers 7.1 Microsoft 7.2 Apple Inc 7.3 Google 7.4 Tencent Holdings 7.5 Facebook 7.6 Rakuten Inc. 7.7 King Digital Entertainment Plc. 7.8 Spotify Limited. 7.9 Vonage 7.10 RingCentral 8 Conclusions 8.1 The Importance of Global Smartphone & Broadband Penetration 8.2 Deployment of LTE & WiMAX Networks for VoLTE 8.3 Operators Will Respond differently to All Forms of VoIP &nbs p; 8.4 Innovation Will Be A Key Driver of Growth For The Global OTT Media Delivery Submarket 8.5 Which Global Regions Provide The Largest Opportunities? 8.6 The Global Recession & The Growth in OTT 9. Glossary ------------------------------------------------------------ | |
| List of Tables Table 2.1: Different Types of VoD by Delivery Methods & Technology Table 2.2: Different Channels To Deliver VoD Table 2.3: Different VoIP Protocols Table 2.4 Comparison Between Traditional and OTT VoIP Telephony Table 2.8 Regional Mobile Cellular Penetration per 100 Inhabitants 2014 (%) Table 3.1: Global OTT Media Delivery Market Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 3.2: Global OTT Media Delivery Submarket Revenue Forecast 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 3.5: Global VoD Market Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 3.6: Regional VoD Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, CAGR %) Table 3.15: Netflix's Main Direct and Indirect Competitors Table 3.18: Global OTT Voice/Message Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 3.19: Regional OTT Voice/Message Revenue Forecast 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 3.21: Global OTT Voice/Message Subscriptions Forecast 2014-2019 (Billions Subscriptions, Global AGR% and CAGR %) Table 3.27: Skype – Key Statistics 2014 Table 3.28: Viber– Key Financial Results 2012-2013 ($ Millions) Table 3.30: Global OTT Music Consumption Services Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 3.31: Regional OTT Music Consumption Services Revenue Forecast 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 3.35: Global OTT Gaming Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 3.36: Regional OTT Gaming Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, CAGR %) Table 4.5: North American OTT Media Delivery Revenue Forecast 2 014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 4.6: North American OTT Media Delivery Revenue Forecast by Submarket 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 4:11: Asia Pacific OTT Media Delivery Revenue Forecast 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 4:12: Asia Pacific OTT Media Delivery Revenue Forecast by Submarket 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 4.15: European OTT Media Delivery Revenue Forecast b2014-2019 ($ Billion Revenues, AGR %, % Share and CAGR %) Table 4.16: European OTT Media Delivery Revenue Forecast by Submarket 2014-2019 ($ Billion Revenues, AGR %, % Share and CAGR %) Table 4.22: LATAM OTT Media Delivery Revenue Forecast 2014-2019 ($ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 4.23: LATAM OTT Media Delivery Revenue Forecast by Submarket 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 4.25: MEA OTT Media Delivery Revenue Forecast 2014-2019 ( $ Billion Revenues, AGR %, Cumulative Revenues and CAGR %) Table 4.27: MEA OTT Media Delivery Revenue Forecast by Submarket 2014-2019 ($ Billion Revenues, AGR % and CAGR %) Table 6.1: Different Options To Respond Against OTT Providers and Its Viability of Short Term and Long Term Benefit. Table 6.2: Net Neutrality Definitions Table 6.3: Examples of Telecoms Operators Cooperating with OTT Table 6.5: Options to Re-engineer Voice Call Networks Table 7.2 Apple Inc. Overview 2013 (Total Revenues, Products, Competitors, Employees, Ticker, Headquarters) Table 7.3 Apple Inc, Selected Media Solutions Table 7.11 Rakuten Company Overview 2013 (Total Revenues, Products, Competitors, Employees, Ticker, Headquarters) Table 7.12: Rakuten Inc. Internet Solutions Table 7.13 King Company Overview as Q2 2014 (Total Revenues for Q2, Products, Competitors, Employees, Ticker, Headquarters) Table 7.14: Spotify Company Overview (Total Revenues for 2012, Products, Competitor s, Employees, Ticker, Headquarters) Table 7.15 Vonage Company Overview 2013 (Revenues, Subscribers, Average Churn Rate, Employees, Key Competitors, Headquarters, Ticker) Table 7.16 Vonage VoIP Solutions Table 7.17: RingCentral Key Products Overview ------------------------------------------------------------ | |
| List of Figures Figure 1.2: Segmentation of Global OTT Applications (Selected Applications) Figure 1.3: Global OTT Media Delivery Segmentation Figure 2.5: Main Drivers of Global Nomadic VoIP Adoption Figure 6.4: Possible APIs Offered by Telcos and Mobile Networks to OTT providers ------------------------------------------------------------ | |
| Companies Mentioned in this report 3G Music 7Digital A&E ABOX 42 Acision AcTVila ADB Adobe Agama Akazoo Alpha Networks Amazon AmberFin Ampya Anevia Anghami Animoca Apple Inc ATX Bandcamp Bandfit FM Batanga BBC Beatport Beats Music BeBanjo BigFish Games BigPond BitTorrent Blackberry Blip Blockbuster Bobsled Boxee Bravo Break Media Broadpeak CAMFOO Cartoon Network CastLAbs CDN Video Chair Entertainment China Mobile Cicero Netwroks Cisco Classical.com Clearlap CNBC CNN Coinstar Colopl Inc Comcast Connect TV CounterPath Dailymotion Dalok DDVTECH Deezer Deskamp DG Webshop Digital Rapids Digital TV Labs Discovery Communications Disney Dotora Telecom Dropbox Du E eBay Inc Edgeware Elecard< br>Electronic Arts EMI eMusik Ericsson Erstream Etisalat G4 Game Insigth Gameloft Garland Gazprom Media Genband Globecast Golf Channel Gree Inc Groove Shark Groovy Gecko Gung Ho Online Entertainment H2 HBO History Chanel Hulu IAC/Interactive Corp IdeasMusik Imagine Communications IPXI Jamba JUKE Juniper Networs Kabam Kakato Talk Kaltura Kik Kineto King Digital Entertainment KKBOX Kulu Valley LastFM Lenovo Group Limited Lifetime Line Corporation LMN Machine Zone Mavenir MaxGo Mazzika Box Meego Metacaf Microsoft miniCaster Mixi Mobage MOG Motama Motorola Mobile Mozilla MSNBC MTV Mun2 Music Master Musicload NAGRA NamcoBondai Games nanoStream Napster Naver Corp Naver Japan Netflix Neulion Newpace NGENIX NimbleBit Nintendo NoiseTrade No kia Nordija Norigin Octoshape Ooredoo OpenFilm Openmind Orb Caster Oxygen PACE Pandora Pixsan Playtika LTD Qlipso Quickflix Raidix Rakuten Inc rara.com Rdio Rebtel Rhapsody RingCentral Roku Rounds Rovio Saffron Digital Sales force Samsung Group SEGA Corp SES Platform Services Sevenload Skype Slacker SmartJog Snapchat Sonos Sony Corporation Sony Music Unlimited Sound Cloud Spotify Sprout Stream Group Style SuperCell Syfy Tango TBS TeamLava Telefonica Telegram Telemundo Telia Digital Telkomsel Tencent Holdings Limited Teracue Tesco The Pirate Bay Think Analytics Thomson Video Networks Three UK TiVo T-mobile TNT Tortuga TruTV Tu/Me Tube Radio Ubbi Musica Umniah Universal Music UrFilez USA Network Verizon Vevo Viber Vimeo Virgin Media Vonage Voop ee Warner Music Group XoX Other Organisations Mentioned in this Report Bahrain's Minister of State for Communications BBC: British Broadcasting Corporation BoE: Bank of England EU: European Union FCC: The Federal Communications Commission (US) Federal Reserve Bank IETF: Internet Engineering Task Force ITU: International Telecommunications Union MIIT: Chinese Ministry of Industry and Information Technology OECD: Organisation for Economic Cooperation and Development TRA : Telecommunications Regulatory Authority of UAE WTO: World Trade Organisation ------------------------------------------------------------ | |
| Pricing Single User License: Single user copies of this report are available for GBP1799 Departmental License: Entitles up to 5 individual users to access this report for GBP2999 (Not suitable for library usage) Site License: Allow your company to have access to this report at one location for GBP4999 (Suitable for library storage and use) Global License: Have your whole company worldwide to access this information for GBP6999 ------------------------------------------------------------ | |
| Ordering All you need to do to order this report is to contact Lorenzo Tacchio on: Telephone: +44(0)207 549 9952 or email: lorenzo.tacchio@vgtelecoms.com And provide the following information: Report Title: Report License (Single User/Departmental/Site/Global): Name: User Email: Job Title: Company: Invoice Address: Telephone and Fax number: EEC VAT Number (only for E.U.): Please contact me should you have any questions or wish to receive an executive summary of this report. I look forward to hearing from you. Best Regards, Lorenzo Tacchio Telecoms Industry Consultant |
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